About Us
Some objects are just things. And then there are objects that hold something — a memory, a prayer, a quiet intention. Those are the ones worth making.
Story'd was born from a simple belief: that the objects we live with every day can carry far more than their function. A journal can hold who you're becoming. A card can anchor a daily practice. A keepsake can carry a story across generations. When something is made with true intention — crafted carefully, designed thoughtfully — it becomes part of the story of your life.
We make objects for intentional living. Things you return to. Things you pass on.
"We wanted to make things that matter — not just for a season, but for a lifetime. Objects that carry the weight of meaning, and still feel beautiful in your hands."
— Paro & Dara, Founders
The founders
Paro and Dara founded Story'd from a shared reverence for India's living traditions — the rituals passed down through families, the craft that carries memory in its making, the everyday objects that quietly mark the passage of a life.
Inspired by Indian craft traditions and the belief that beauty and meaning belong together, they set out to create a brand where every object is made with hands and heart — not manufactured, but considered. Not mass-produced, but crafted with intention.
Made with intention
Every Story'd object is crafted with intention. We work with skilled makers and draw on handcraft traditions — because we believe the care that goes into making something transfers to the person who holds it. You can feel the difference between something made and something produced.
Our pieces are not fast. They are not disposable. They are made to be lived with, to gather meaning over time, and — when the time comes — to be passed on.
What we make
Story'd is growing. We began with journals and affirmation cards — objects for reflection and daily ritual. We are building towards a fuller world of intentional objects: things for the home, the desk, the altar, the gift box.
- Manifestation journals
- Moon & lunar diaries
- Archetype journals
- Affirmation card decks
- Keepsakes & memory objects
- Ritual objects for the home
- Intentional gifts
Each object is designed around a single intention — a word, a feeling, a direction. Whether you are in a season of release, abundance, trust, grief, or growth, there is something here made for exactly where you are.
Rooted in India
Story'd is proudly Indian — in its inspiration, its craft sensibility, and its soul. India has always known that objects carry meaning. The diya lit at dusk. The diary given at a milestone. The hand-painted box that holds letters from someone no longer here. We draw from that deep tradition of making things that matter, and we bring it into everyday modern life.
Made in India. Made with love. Made to last.
Get in touch
We'd love to hear from you — whether you have a question, a custom request, or simply want to say hello.
Email: storydwithlove@gmail.com
Phone / WhatsApp: +91 77039 93429
Hours: Monday – Saturday, 10 AM – 6 PM IST
Registered Address:
TENDERNEST (OPC) PRIVATE LIMITED
400-A, 4th Floor, 12 Ajit Singh House
Yusuf Sarai, Green Park, New Delhi – 110016
India